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Organizing Team

The workshop is hosted and organized by the Center for Research on Consumption & Leisure (CeRCLe) of the University of Namur*

with the collaboration of the Center of Excellence on Consumer Relations and Responsible Marketing (CERMA) of the Université Catholique de Louvain.**


Organizing Committee

 

The members of the organizing committee are

  • Pietro Zidda (Chair), Professor of marketing and management, Head of the Center for Research on Consumption and Leisure (CeRCLe)*
  • Alain Decrop, Professor of marketing, Dean of the Faculty of Economics, Social Sciences and Business Administration*
  • Valérie Swaen, Professor of marketing and CSR, Head of the Center of Excellence on Consumer Relations and Responsible Marketing (CERMA)**
  • Jérôme Mallargé, Researcher Walloon Region, doctoral student, University of Namur*,
  • Julie Masset, Researcher, ICM fellow, doctoral student*
  • Nadia Steils, Teaching and research assistant, doctoral student*
  • Pierrette Noel, Administrative assistant*


Scientific committee

 

The members of the scientific committee are

  • Pietro Zidda (Chair), Professor of marketing and management, Head of the Center for Research on Consumption and Leisure (CeRCLe)*
  • Alain Decrop, Professor of marketing, Dean of the Faculty of Economics, Social Sciences and Business Administration*
  • Wafa Hammedi, Professor of marketing and innovation*
  • Ingrid Poncin, Professor of marketing**
  • Valérie Swaen, Professor of marketing and CSR, Head of the Center of Excellence on Consumer Relations and Responsible Marketing (CERMA)**

 

The Center for Research on Consumption and Leisure (CeRCLe)

 

Part of the Faculty of Economics, Social sciences and Business administration of the University of Namur, the Centre for Research on Consumption and Leisure (CeRCLe) is an interdisciplinary research centre composed by faculty members, researchers, doctoral students and practitioners. The Centre's main objective is to actively promote theoretical as well as empirical, fundamental as well as applied research in the field of marketing and services, and more specifically in the fields of consumption and leisure. The three main research domains are consumer & manager decision making, consumption practices & phenomena and marketing actions & consumers' response. The main application field concerns the service industry with a focus on tourism, culture and leisure, on the one hand, and retailing and shopping activities, on the other hand.

The CeRCLe collaborates with the Center of Excellence on Consumer Relations and Responsible Marketing (CERMA) of the Université Catholique de Louvain. They set up a research initiative in the field of consumer behavior and created a joint research centre labelled Center on Consumers and Marketing Strategy (CCMS).

The CeRCLe also actively collaborates in the field of service research with the Center for Service Intelligence of Ghent University and the service research team of Antwerp University.